Decomplexed and increasingly popular, unisex fashion continues to boom. This trend, characterized by the development of gender-neutral clothing and accessories, reflects a growing desire to break with traditional dress codes and express individuality more freely.
A GROWING MOVEMENT
The origins of unisex fashion date back to the 1960s, with the emergence of social and cultural movements advocating equality and freedom of expression. Iconic figures such as David Bowie and Annie Lennox helped popularize the style, blurring the boundaries between genders through their clothing choices.
A SOCIETAL IMPACT
The rise of unisex fashion is taking place against a backdrop of profound societal change. The questioning of binary gender norms and the affirmation of non-binary identity are prompting individuals to explore more inclusive and less restrictive clothing styles.
A DIVERSITY OF STYLES
Unisex fashion isn't just about women adopting men's clothing. It encompasses a wide variety of styles, from oversized silhouettes to minimalist cuts, neutral colors and graphic prints.
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KANTEN'S UNISEX OFFERING
All our products are gender-neutral, thanks to the use of minimalist materials and cuts that let the shape of each person's body shape our creations. Whether you're tempted by Fudo scarf, Koto coat, Flippa cape, the Flupke jacket or our Ultrabasic rangeThanks to their versatility, you're sure to find a piece to suit your wardrobe.
A GROWING CRAZE
Many brands, both luxury and mainstream, are now including unisex collections in their offerings. This trend can also be seen on the catwalks of fashion shows, where designers are breaking free from traditional codes to offer flowing garments adaptable to all.
A PROMISING FUTURE
Far from being a passing fad, unisex fashion seems to be making a lasting mark on the fashion landscape. Responding to the aspirations of a generation that rejects diktats and celebrates individuality, it opens the way to a freer, more inclusive expression of dress.
KOTO
Magnetic coat
In conclusion, Unisex fashion is much more than just a trend. It symbolizes an evolution in mentalities and an invitation to rethink fashion codes in a more open and inclusive way.
But there are still challenges ahead.
- Lack of inclusivity in mixed-gender clothing We're not always able to offer the right cut for every body type, and the range of sizes is often too small.
- Genderwashing Some brands are riding the trend without actually offering gender-neutral clothing.
- Men's reluctance The fact is that very few of them have taken on pieces with a strong feminine connotation.
Despite these challenges, unisex fashion has a bright future ahead of it. And we look forward to writing the rest of this story with you. Don't hesitate to give us your ideas or comments in the comments section.